728+ acquisition-ready optometry practices mapped in Wisconsin.
Who this page is for. Buyers sourcing off-market optometry practices in Wisconsin.
Updated Jun 6, 2026. See your match on a free live map.
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See these targets free61% of the companies we hold here carry a named owner and the practice's listed phone on the same record. Owner email is not the channel in this vertical; the phone is, and it reaches the practice rather than a personal mobile.
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NPPES provider registry with taxonomy prefix 152W, provider and license signals where available, local website/contact coverage, reviews, years in business where known, and optical demand scoring. Request the map, then book a 30-minute target review to rank the top 10, decide who deserves verified contacts first, and tighten owner outreach.
Wisconsin's optometry and eye care sector represents a stable, essential healthcare market with 728+ mapped businesses operating across the state. The region benefits from a strong primary care infrastructure and an aging population that drives consistent demand for vision services. Wisconsin's regulatory environment supports independent practice ownership, and the state's mix of urban centers like Milwaukee and Madison alongside rural communities creates diverse practice opportunities. The sector's resilience during economic cycles makes it attractive to acquirers seeking defensive healthcare investments with predictable revenue streams. This ownership profile suggests a significant cohort of established practitioners approaching transition points, creating natural acquisition opportunities for consolidators and strategic buyers. Typical Wisconsin eye care businesses range from single-location independent practices to small multi-location operations, offering acquirers flexibility in build-out strategies. The combination of demonstrated business longevity, generational ownership transitions, and essential healthcare positioning makes Wisconsin an attractive market for optometry and eye care acquisitions.
Serava has matched a registered owner-operator (the named decision-maker behind the business) to 386 of 728 optometry practices in Wisconsin. Sourced from public business registries and provider directories, cross-referenced and deduplicated against operating businesses. The named owners and their contact signals unlock inside your deal map.
Wisconsin has 728 mapped optometry targets distributed across multiple markets, including Mosinee, Cornell, Stanley, Chippewa Falls, Merrill.
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Serava.AI has mapped 728 acquisition-ready optometry practices in Wisconsin. The primary market is Madison with 37 mapped companies. These are active, operating businesses with a minimum of 5 years in business, scored for owner exit readiness and financial profile. Not all are actively listed for sale: the majority are off-market targets that have not yet engaged a broker.
Revenue for optometry practices in Wisconsin varies by size, but most SMB-scale targets in our database fall in the $1M to $15M annual revenue range. Serava.AI provides revenue estimates benchmarked from payroll data, OSM business data, and SBA loan records.
Key signals for a high-quality optometry acquisition include: a long operating history (15+ years in business), stable recurring or repeat revenue, strong online ratings (4.0+ with 20+ reviews), an established local customer base, and a skilled technical workforce. Serava.AI's Acquisition Fit Score (0 to 100) weighs all of these factors and benchmarks each company against your specific buyer criteria.
Many optometry business acquisitions start with off-market research before an owner runs a brokered process. Serava.AI maps optometry companies in Wisconsin using years in business and local market data, then helps qualified buyers prioritize outreach with available contact-signal coverage.
Optometry practices in Wisconsin typically trade at 3x to 6x EBITDA, depending on revenue concentration, customer contracts, and owner dependency. A business with $2M revenue and 12% EBITDA margins ($240k EBITDA) would price between $720k and $1.44M. Businesses with recurring contracts, a long operating history, and clean books command higher multiples.
Wisconsin's 728 mapped optometry targets are spread across multiple markets. Active areas in the Serava.AI database include Mosinee, Cornell, Stanley, Chippewa Falls, Merrill. Because the optometry market in Wisconsin is distributed across many smaller cities rather than concentrated in a few metros, buyers searching this state will find targets across a wide geographic range. Serava.AI scores and ranks all targets by acquisition fit regardless of city size.
Serava.AI maps optometry acquisition targets in Wisconsin from OpenStreetMap records, Companies House (UK), SBA loan registry data, and state business license filings. The 728 mapped companies are each scored 0 to 100 on acquisition fit using years in business, customer review ratings, and estimated revenue. Scores above 80 represent high-priority outreach targets with strong succession signals. Data is refreshed regularly via our automated scraping pipeline.
Serava maps 728 optometry / eye care businesses in Wisconsin from public registries, licensing boards, and owner contact enrichment. We filter out chains, nonprofits, and the inactive records we can detect, but some listings may still be inactive or mis-tagged.
Each is scored 0 to 100 on years in business, succession signals, and contact reachability, so the result is a ranked set of owner-led targets that are not posted on any marketplace.
Built and maintained by Serava, founder Sadra Khorvash. Last updated October 2026.
See how many owner-led optometry / eye care businesses in Wisconsin match your thesis, free.
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